zero to one notes on start ups or how to build the future
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RUR 1944
WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.
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RUR 4710
A ground-breaking and thought-provoking book on innovation and what it takes for a new company to prosper, from the co-founder of one of the most successful tech start-ups in history What valuable company is nobody building? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.
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RUR 1944
WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.
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RUR 3148
If you've ever taken a child (or sat near one) on public transport - you know how important this book is. Five Minute Mum: On the Go is the ultimate companion to any journey, staycation or holiday: 80 games to keep little ones happily - and quietly! - occupied when you're out and about. Also featuring games suitable for big groups on holidays or at parties, this is endless fun for kids, and sanity saving for their grown ups!
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RUR 1814
There are times when life feels like it has you cornered: financial difficulties, relationship issues, work problems, all of the above. Every one of us, at one time or another, will have to face up to the challenges that come our way. And there are two ways of meeting them: negatively, where blame is the answer, where other people are at fault, where you haven't been treated fairly. Or positively, where you own the situation, learn and grow from it, and become a better person at the end of it. Letting you into areas of his life he's never talked about before, in Zero Negativity, Ant will show you how to embrace failure and use it to your advantage, how to see change as the foundation of your future success, how to develop resilience, how to deal with bullies, what it means to be a positive roll model, and how to live a life with no regrets. This book will not tell you who to be, where you should live, or what job you should do. That's up to you. What this book is for, however, is to give you the tools you need to become the best possible version of yourself, to own who and what you are, and to live your life with Zero Negativity.
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RUR 3647
World-renowned future forecaster, game designer, and New York Times bestselling author Jane McGonigal gives us the tools to imagine the future without fear. How can we be confident about making plans? How might we feel secure despite the future being unknown? How do we learn to feel at peace with the unexpected? Today it feels more challenging than ever to feel unafraid, hopeful, and equipped to face the future with optimism. How do we map out our lives when it seems impossible to predict what the world will be like next week, let alone next year or next decade? What we need now are strategies to help us recover our confidence and creativity in facing uncertain futures. By learning to think the unthinkable and imagine the unimaginable you can better plan for a future you'd like to see. And by seeing what's coming faster, you can adapt to new challenges, reduce anxiety, and build hope and resilience.
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RUR 3221
The world's leading expert on habit formation shows you how to build a better life: by starting small Improving your life is much easier than you think. Whether it's losing weight, sleeping more, or restoring your work/life balance - the secret is to start small. For years, we've been told that being more healthy and productive is a matter of willpower: that we should follow the latest fad and make constant changes to our lifestyles. But whether in our diets, fitness plans or jobs, radical overhauls never work. Instead we should start with quick wins - and embed new, tiny habits into our everyday routines. The world expert on this is Silicon Valley legend BJ Fogg, pioneering research psychologist and founder of the iconic Behaviour Design Lab at Stanford. Now anyone can use his science-based approach to make changes that are simple to achieve and sticky enough to last. In the hugely anticipated Tiny Habits, BJ Fogg shows us how to change our lives for the better, one tiny habit at a time. Based on twenty years research and his experience coaching over 40,000 people, it cracks the code of habit formation. Focus on what is easy to change, not what is hard; focus on what you want to do, not what you should do. At the heart of this is a startling truth - that creating happier, healthier lives can be easy, and surprisingly fun.
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RUR 2488
Bestselling author Rafael Santandreu knows how to ensure our happiness in life. One of the most prestigious psychologists in Spain, he has established his own renowned center of psychotherapy and has laid the foundations of a new era in the treatment of emotional disorders. Teaching a philosophy of rational acceptance and emotional resilience, Santandreu allows us to use our capacity for logic to good effect in everyday life. We do not need to be buffeted by our emotions or to catastrophise our lives. Building on the work of the imminent psychologist Albert Ellis, Santandreu adds his own take on how to build our capacity for dealing with life's problems. Shake It Off! offers ways to: • Build self-esteem • Improve personal relationships • Alleviate feelings of depression and anxiety • Unravel irrational beliefs and unhealthy thought-patterns With case studies and suggestions throughout, you will learn how to stop obsessive, unhelpful thoughts and create a life which is free from fears and open to adventure.
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RUR 926
From the New York Times bestselling author of Start With Why and Leaders Eat Last, a bold framework for leadership in today’s ever-changing world. How do we win a game that has no end? Finite games, like football or chess, have known players, fixed rules and a clear endpoint. The winners and losers are easily identified. Infinite games, games with no finish line, like business or politics, or life itself, have players who come and go. The rules of an infinite game are changeable while infinite games have no defined endpoint. There are no winners or losers — only ahead and behind. The question is, how do we play to succeed in the game we’re in? In this revelatory new book, Simon Sinek offers a framework for leading with an infinite mindset. On one hand, none of us can resist the fleeting thrills of a promotion earned or a tournament won, yet these rewards fade quickly. In pursuit of a Just Cause, we will commit to a vision of a future world so appealing that we will build it week after week, month after month, year after year. Although we do not know the exact form this world will take, working toward it gives our work and our life meaning. Leaders who embrace an infinite mindset build stronger, more innovative, more inspiring organizations. Ultimately, they are the ones who lead us into the future.
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RUR 926
From the New York Times bestselling author of Start With Why and Leaders Eat Last, a bold framework for leadership in today’s ever-changing world. How do we win a game that has no end? Finite games, like football or chess, have known players, fixed rules and a clear endpoint. The winners and losers are easily identified. Infinite games, games with no finish line, like business or politics, or life itself, have players who come and go. The rules of an infinite game are changeable while infinite games have no defined endpoint. There are no winners or losers — only ahead and behind. The question is, how do we play to succeed in the game we’re in? In this revelatory new book, Simon Sinek offers a framework for leading with an infinite mindset. On one hand, none of us can resist the fleeting thrills of a promotion earned or a tournament won, yet these rewards fade quickly. In pursuit of a Just Cause, we will commit to a vision of a future world so appealing that we will build it week after week, month after month, year after year. Although we do not know the exact form this world will take, working toward it gives our work and our life meaning. Leaders who embrace an infinite mindset build stronger, more innovative, more inspiring organizations. Ultimately, they are the ones who lead us into the future.
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RUR 2421
Worried about your heart health but unsure where to start? One of the world's leading cardiologists, Dr Boon Lim, has created the go-to guide to keeping your heart in good shape for optimum health. This concise accessible book covers everything you need to know about improving and maintaining your heart health. From hypertension, cholesterol and inherited cardiac conditions, to chest pain, fainting and stress, Dr Lim draws on his years of knowledge and expertise to offer practical, easy-to-follow advice on: · How your heart works · High blood pressure and bad cholesterol · Heart attack and chest pain · Rhythm disorders · Fainting · Eating and exercising for a healthy heart · Striking the balance between stress and rest · Holistic heart health If you're experiencing heart problems, have high blood pressure or cholesterol, or think you or a loved one might be at increased risk of heart attack or stroke, this book will provide step-by-step tips on how to prevent and reduce heart issues by exercising more, being mindful of your nutrition and diet, and by making smarter, healthier lifestyle choices. This is the ultimate guide to your heart: how it works, when it struggles, what it needs to work optimally and how you can shape your lifestyle to keep it ticking for a long time.
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RUR 859
Your first job. It’s a daunting prospect isn’t it? But it doesn’t need to be. Whether you are on your first Saturday shift, about to start an apprenticeship or climbing the leadership ladder, this is your indispensable guide to surviving and thriving at work. In this insightful, informative and funny book, founding CEO Lucy Clayton and education policy advisor Steven Haines show us what really matters and how to make the best beginning. From dealing with your mistakes to celebrating your successes, from making an impression on day one to building your resilience and protecting your values - How to Go to Work is packed full of all the vital advice you need to jump-start your fledgling career. Drawing on the collective wisdom of CEOs. creatives, scientists, activists and professionals in every industry, this is all you need to know about how to go to work.
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RUR 859
Your first job. It’s a daunting prospect isn’t it? But it doesn’t need to be. Whether you are on your first Saturday shift, about to start an apprenticeship or climbing the leadership ladder, this is your indispensable guide to surviving and thriving at work. In this insightful, informative and funny book, founding CEO Lucy Clayton and education policy advisor Steven Haines show us what really matters and how to make the best beginning. From dealing with your mistakes to celebrating your successes, from making an impression on day one to building your resilience and protecting your values - How to Go to Work is packed full of all the vital advice you need to jump-start your fledgling career. Drawing on the collective wisdom of CEOs. creatives, scientists, activists and professionals in every industry, this is all you need to know about how to go to work.
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RUR 1873
Minecraft for Beginners is the perfect introduction to Survival mode on Bedrock Edition for true beginners. Parents can read and use this book easily with young children aged 6+, or even on their own! Follow the simple, step-by-step instructions to help you stay alive. Learn how to start a game, which biomes you'll want to spawn in and which you'll want to avoid. Next, learn how to punch trees, craft basic tools and weapons, find food and build a shelter when night falls. By the end of this book, you will have ventured into a cave just below the surface and made a set of iron armour. Now you're ready for more dangerous adventures in exciting new biomes!
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RUR 3171
Beartown is a small town in a large Swedish forest. For most of the year it is under a thick blanket of snow, experiencing the kind of cold and dark that brings people closer together - or pulls them apart. Its isolation means that Beartown has been slowly shrinking with each passing year. But now the town is on the verge of an astonishing revival. A bright new future is just around the corner. Until the day it is all put in jeopardy by a single, brutal act. It divides the town into those who think it should be hushed up and forgotten, and those who'll risk the future to see justice done. At last, it falls to one young man to find the courage to speak the truth that it seems no one else wants to hear. With the town's future at stake, no one can stand by or stay silent. Everyone is on one side or the other. Which side would you be on?
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RUR 3025
We are at a pivotal moment in the fight against climate change – with the ultimate opportunity to reassess what society values and how we can better respond to future crises. This book asks why it is that the things we value most – from the environment to frontline workers to keeping children well fed and educated – are so often neglected by the market. In Value(s), one of the great global thinkers of our time examines how what we value has become misaligned and how we can rethink and rebuild before it is too late. Drawing on a truly international perspective, this book offers a blueprint for how we can channel the dynamism of the market to transform intractable global problems into opportunities. And in so doing build a better world for all.